Sunday, February 16, 2020

INTERNATIONAL MARKETING-Research Methodologies Paper (week 3) Essay

INTERNATIONAL MARKETING-Research Methodologies Paper (week 3) - Essay Example eral, marketing activities are all those associated with identifying the particular wants and needs of a target market of customers, and then going about satisfying those customers better than the competitors. This involves doing market research on customers, analyzing their needs, and then making strategic decisions about product design, pricing, promotion and distribution. As the world becomes a global village organizations are expanding their business from their country to all over the world. Marketing not only provides a strong base to any product but it also creates the image of the organization that the product belongs to. Marketing is not an old concept but the various ways in which it is done have evolved over a time period with the help of extreme research. Marketing is done according to the tastes and preferences of the consumers and the culture to which they belong. To find out the tastes, preferences and other factors that effect consumers buying decision different resear ch methodologies are applied by any organization before launching its product. By doing this an organization can estimate the success rate of its product or how much sales will be generated by the product, this helps them in deciding whether to launch a product or not. Our organization has faced a major boost in sales and profits since the last few years, the reason being our effective marketing strategy. Proving that our current marketing strategy is prefect for the time being. After the success of organization’s product in the domestic market due to an effective marketing strategy. The executive management team has decided that the organization will market its top selling product in the international market as well. Highly professional people have carefully selected the international market that will host the organizations top-selling product. The international market would be of Germany. In order to make an effective marketing strategy, different research methodologies would be

Monday, February 3, 2020

Nursing theory Essay Example | Topics and Well Written Essays - 1250 words - 2

Nursing theory - Essay Example process of the patient’s environment, socio-economic surroundings, and researching the available information to find ways to help the patient achieve optimal health again. The nursing educator, my chosen field of practice, is the greatest disseminator of the required information that helps student nurses correctly learn theories, utilize them in case studies, and to conduct appropriate research to find the right answers to the patient’s problems. The theory of social cognition and metacognition provides an excellent process in education by which students learn the concepts of theories through examining of one’s own cognition or understanding of concepts as relates to how they think and feel. This is achieved through role playing, case studies, and games that provide an educational informative outcome (Hadi, Hamid, Abbas, Eskander, & Sima, 2013). This provides a social cognition opportunity to play the patient (‘walk in his shoes’), the Human Patient Simulation, and to also have students examine what they experience (metacognition) in the other side of nurse role playing. The nursing environment today, allows for quick, in-depth research and analysis of cases from medical databases all over the world, including research studies that have found solutions to various health problems under various conditions, and with specific samples of the population (Alligood, 2014). Much of this information can be found through hospital computer access and through palm-held devices which, with the proper method of search parameters, can provide nurses with quick results and answers to the questions being asked during the search. Informatics is one field of nursing which has benefited nurses greatly, as nurse researchers assist in the latest methods of finding and recording information for others to access as well. In nursing education, the nursing educator provides the means and instruction to all nursing students to understand not only the nursing field in general,